Table of Contents

Part I Foundation and Mindset for Business Model Innovation

Chapter 1: Why Do Business Models Matter? The “What, How, Who, and Why” Framework for Understanding Any Business Model
Chapter 2: How Business Models Create Value in New Ways – Case Studies and Theory
Chapter 3: Adopting a Business Model Mindset – A Prerequisite for Transformative Innovation
Chapter 4: Business Model Innovation – A Fundamentally New Source of Innovation

Chapter 5: Strategic Design of Innovative Business Models – How to Bring Design Thinking and Creativity to Your Business Model
Chapter 6: How to Design a New Business Model – A Dynamic Design Method
Chapter 7: How to Design a New Business Model – Methods Championed by Startup Entrepreneurs
Chapter 8: Value Propositions – The NICE Framework for Measuring the Impact of the Business Model
Chapter 9: Evaluating Existing Business Models and Designing New Ones – Your Essential Toolkit

Chapter 10: Implementing Business Model Innovation in Established Firms – Organizational Barriers and How to Overcome Them
Chapter 11: Implementing Business Model Innovation in New Ventures – Balancing the Prospects of Shooting for the Stars with the Risks That Can Sink the Ship
Chapter 12: Business Model Innovation Strategy in the Digital Age – What Does It Mean for You?